Category: Dell

  • Dell Company Logistics and Supply Chain Management

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    Case of Dell: Quick on Its Feet Summary Started in 1983, Dell grew to top the charts of the most successful IT companies in the 2000s (Our history, 2015). The success of the company can be attributed to the factors such as its innovative approach and the adoption of the approaches that allowed the organization…

  • Dell Company History and Environment Analysis

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    History of the company Dell is a Multinational Corporation which is headquartered in the United States of America. The company deals with computer technology devices where it designs, manufactures and distributes personal computers and other complimentary products and services. The company was formed in 1984 by Michael Dell and was initially referred to as PCs…

  • The Dell Companys Marketing Approach

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    Dell operates as one of the leading information technology corporations globally. The company uses high-performance, innovative technology and produces laptops, desktops, workstations, monitors, servers, storage, and various electronics (Explore Dell Technologies, n.d.). Dell implements a differentiated (segmented) marketing approach focusing on particular customers and their needs. Pride et al. (2019) define market segmentation as the…

  • Dell Going Private Then Public

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    Since its establishment, Dell achieved great success as a company that specializes in the PC market. However, in 2013, Dell found itself struggling to maintain competitive advantage (Case study). To retaliate, Dells management decided to restructurize the company, assuming the main weaknesses to be poor attitude toward customers and stakeholders. The assumption was supported by…

  • Strategy Formulations: Dell Going Private Then Public

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    Table of Contents Introduction Assumptions and Biases External Analysis of Dell Internal Analysis of Dell Dells Corporate-Level Strategy Business Model Recommendations Conclusion Works Cited Introduction Dell is one of the largest computer companies established in the 1980s. Since its inception, Dell has achieved great success as a company specializing in the PC market. Dell struggled…

  • Dell Computers Company Analysis

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    Table of Contents SWOT Hewlett-Packard vs. Dell Michael Dell Opportunities in 2008 Hewlett-Packard PC strategy Recommendations Michael Dell built a company from scratch. From his dorm room, he created a global business empire building upon a foundation that is unique in the computer world at that time: a build-to-order and sell-direct value chain. Most of…

  • Dell Companys New Product Introduction Strategies

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    Table of Contents Risk and Financial Impact Team Management Strategies Total Quality Management (TQM) References Risk and Financial Impact The process of new product introduction (NPI) is associated with many challenges that may lead to the failure in NPI project completion or returning investment costs and bringing profit. The major risks related to DELLs NPI…

  • Dell Technologies Companys Disaster Recovery Plan

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    Dell Technologies Overview: Goals, Objectives, Size, Layout, and Structure Dell Technologies has been known as one of the leading companies producing computers and computer technologies (Dell Technologies, 2018b). Furthermore, the goals of the firm were changed to more sustainable ones. In a recent update, Dell published its 2020 legacy of good plan (Dell Technologies, 2018b).…

  • Dell and Wal-Mart: Supply Chain Optimization and Outsourcing

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    According to Mentzer, supply chain management is the follow-up process that an organization has regarding the production to the marketing of a product or service (Mentzer 2001). This process revolves around the transformation, movement, and storage of inputs and outputs in the production process. The overall aim of supply chain management is to build a…

  • Dell Companys Manufacturing and Just-in-Time Model

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    Manufacturing activities at DELL are organized according to the Just-in-Time (JIT) model, which implies that all materials and production components are purchased and supplied just before the start of an assembly process (Songini, 2000). The JIT model is an integral part of the lean production (LP) system, which helps to reduce costs and release the…