Category: Loyalty

  • Evaluative and Relational Influences on Service Loyalty

    Executive Summary Consumer behaviour clearly defines the position of the customers in the market and gives the idea that is needed in order to comprehend with the preferences of a consumer towards a specific product. Market values are important for understanding the expectations of the customers for a specific industry such as the hospitality industry…

  • Loyalty Programs by Mimouni-Chaaban and Volle

    Perceived Benefits of loyalty programs: Scale development and implications for relational strategies, by Aîda Mimouni-Chaaban and Pierre Volle is an informative article which provides information concerning the perceived benefits regarding loyalty programs. The article offers discussions regarding managerial and theoretical implications of the perceived benefits in relation to marketing strategies. In accordance to the authors…

  • Millennial Loyalty in Todays Workplace

    In his article, Peart (2019) explores the complex concept of workplace loyalty by comparing the Millennial generation to the generations that came before it. The author points out that contrary to popular belief, Millennials are not more prone to the so-called job-hopping, or the tendency to frequently change workplaces. The older and newer generations spend…

  • ASOS Online Retail Companys Customer Loyalty

    Introduction Customer loyalty, as a rule, actually highlights the extent to which a consumer can devote himself or herself towards the company products and services just because of the high level of satisfaction. This refers to the consumers tendency to like and choose any one particular brand over the available many other options. The main…

  • Service Quality and Customer Loyalty in the UK

    Table of Contents Justification for Topic choice Research Questions to be answered Literature Resources Data Collection Methodology Reference List Justification for Topic choice Customer service is an area that has been of concern to researchers and other practitioners since it plays an important role in improving the performance of businesses and encouraging customers to remain…

  • Theme Of Loyalty In Romeo And Juliet By William Shakespeare

    The Tragedy of Romeo and Juliet by William Shakespeare takes place in the city of Verona, during the 16th century. Within this story, loyalty is shown in many ways, loyalty is being faithful to those who depend on you. The story is about a feud between the two families, the Capulets, and the Montagues. Romeo…

  • Loyalty And Defiance: For Or Against?

    In South America there were many countries who were ruled by awful dictators who made life bad for the people who lived in those countries. Authors made stories based on the time period when both loyalty and defiance were expressed against their dictator. Throughout the short stories and a novel these themes were expressed differently…

  • The Features Of Loyalty As A Characteristic

    Some people say that a loyal person is worth trusting. Basically, if you are a loyal person, there are so many things you should consider like what you are going to do or what you are going to say. Loyalty is a characteristic of being devoted to a person, place or a thing which requires…

  • Loyalty And Society

    Loyalty is an aspect of society that is interwoven in ways we never think about. From small ways to major ways, it is all around us. Loyalty is the act of being loyal; showing constant support or allegiance to a person or an institution. This word was derived in the mid-13th century from the Middle…

  • Persuasive Essay on What Loyalty Means to You

    Distinguished Guests, Members of the Bishop Tyrrell Community and Students, Welcome and thank you for joining us today, I know that you are here today to honor and celebrate members of your family and students are honoring their successes and each others success. If you are not publicly recognized today in this prize-giving ceremony, let…